For the Record

BRAIN does not edit, endorse, or fact check these press releases. They are posted as a service to our readers and supporters. Contact us to submit a press release or if you find a posting objectionable.
Posted February 7, 2025

GOLDEN, Colo.— Carbs Fuel, the company redefining endurance nutrition with simple, effective, and affordable products, is excited to announce a new partnership with Coast 2 Coast Distribution, making them the exclusive distributor of Carbs Fuel products to bike shops across the United States.

Posted February 6, 2025

Naperville, IL – Feb 5, 2025 – velofix, North America's largest fleet of mobile bike shops, is excited to announce the grand opening of its new franchise, velofix South Chicago, which will be serving customers across the south and west suburbs of Chicago.

Posted February 6, 2025

Emporia, KS –– Today, the Gravel Cycling Hall of Fame un

Posted February 6, 2025

EU Decision on Chinese E-Bikes: LEVA-EU Responds with Call for Strengthened Market Surveillance + Removal of Duties on Bike Components

Posted February 6, 2025

COCHRANE, ALBERTA, 4 JANUARY 2025 - 4iiii is proud to announce their collaboration with ROSE Bikes, which sees integration of their PRECISION 3+ Powermeter with the 2024 Backroad FF GRX RX825 Di2 gravel bike.

Posted February 6, 2025

• Florian Klingseisen joins as Director Project Management
• Eric Sakalowsky steps into the role of Director Marketing

Posted February 6, 2025

Los Angeles, CA – [1/27/2025] – Retrospec, the outdoor lifestyle brand known for making adventure accessible to all, proudly announces the appointment of Nick Marvik as its new Head of Growth.

Posted February 6, 2025

Highway 2 is proud to welcome Jamie DeVita back to the team as the new Territory Manager for the Central Region. With 25 years of cycling industry experience, Jamie brings an unparalleled expertise, a passion for the industry, and a proven history of delivering exceptional results.

Posted February 5, 2025

Irvine, CA – February 4th, 2025 – The National Bicycle Dealers Association (NBDA) is excited to announce the launch of the 2025 Service Survey, a comprehensive industry study designed to analyze service center practices among specialty bicycle retailers.

Posted February 5, 2025

Grant funding will help to promote a holistic view of accessible active outdoor vacation opportunities in Vermont

Posted February 4, 2025

Gwen van Lingen joins PEARL iZUMi as VP of Brand to lead strategy, consumer engagement, and growth

Posted February 4, 2025

New feature encourages cyclists to diversify their training routine with purposeful running integration

Posted February 3, 2025
Experienced Sales Leadership with Global Perspective Will Drive Mondraker's Continued Growth and Success in the U.S. Market.

Boulder, CO, USA - Mondraker is thrilled to welcome Mariano Gon as U.S. Sales Director, effective Monday, February 3, 2025.

Posted January 31, 2025
Precision, Durability, and Confidence for Aggressive Riders

Hayes Bicycle Group, the powerhouse behind globally recognized cycling brands such as Hayes, Manitou, Reynolds, SunRingle, and ProTaper, is thrilled to announce the launch of its new European direct-to-consumer (D2C) e-commerce platform.

Posted January 31, 2025

River Falls, WI – January 2025 – Early Rider, the premium children's bicycle brand, is accelerating its expansion in the U.S. market and is actively growing its network of
independent bike dealers.

Posted January 30, 2025
Funds Will Aid Local Businesses Affected by Hurricane Helene. Arthritis Foundation Cycling Experience reroutes inaugural Carolina Hills Classic due to impacts of 2024 storm and plans return to Asheville in 2026

ATLANTA — January 30, 2025 — The Arthritis Foundation has announced a $10,000 donation to the Always Asheville Fund, a local initiative established by Explore Asheville to support small, independent travel and hospitality businesses in Asheville and Buncombe County, North Carolina as they recover from the devastatin

Posted January 30, 2025

[Columbus, OH] – [1/27/25] – Kenda Tires is excited to announce the appointment of Rebecca Karbon as its new Bicycle Sales Director in North America.

Posted January 30, 2025
Rene Timmermans joins Darfon Group as Director OEM/ODM.
Rene Timmermans.

Darfon – a global leader in electronics manufacturing and innovation, is pleased to announce the appointment of Rene Timmermans as European based Director OEM/ODM, effective immediately.

Pages