For the Record

BRAIN does not edit, endorse, or fact check these press releases. They are posted as a service to our readers and supporters. Contact us to submit a press release or if you find a posting objectionable.
Posted April 17, 2025

O'NEAL's new Blade and Trailfinder Evo helmets have been designed to seamlessly integrate Quin's cutting-edge intelligent safety technologies for the very first time

Posted April 15, 2025
SORBA members can access discounted bike insurance for a more enjoyable and worry-free experience with their bikes and e-bikes.

April 15, 2025 – The Southern Off-Road Bicycle Association (SORBA) is excited to announce the selection of BikeInsure as our Official Mountain Bike Insurance provider. This partnership brings affordable, opt-in bicycle insurance to SORBA members.

Posted April 9, 2025
Mick Lopez.

SAN MATEO, Calif., April 8, 2025 -- Today, GoPro, Inc. (NASDAQ: GPRO) ("GoPro" or "Company") is pleased to announce the appointment of Mick Lopez to GoPro's Board of Directors, effective immediately.

Posted April 9, 2025
Denise Silva.

Ottobrunn, 8 April 2025 – Porsche eBike Performance GmbH continues to bolster its leadership team with the appointments of Denise Silva as Director Product Definition and Thorsten Weppert as Director Corporate Quality.

Posted April 9, 2025
Tickets are on sale now – Space is limited to 200 attendees!

May 20–22, 2025 | Bentonville, AR
 

Posted April 6, 2025

 Gas filled cartridges for tire inflation are common in the Bike industry, in fact, Leland began supplying Genuine Innovations back in the early 1990’s. But things changed and now Leland has taken the reins in the Bike Tire inflation space. 

Posted April 3, 2025

Schools, clubs, organizations can track student completion  

Posted April 2, 2025
Invites Retailers and Suppliers to join NBDA Retailer Summit Central

Irvine, CA (March 26, 2025) — The National Bicycle Dealers Association (NBDA) proudly celebrates the incredible success of its inaugural Retailer Summit West, held March 25, 2025, in Las Vegas, Nevada.

Posted April 1, 2025

Mar 31, 2025 — Specialty outdoor retailer REI Co-op today named Kristin Shane its new chief merchandising officer.

Posted March 28, 2025

The Danish company, CeramicSpeed, won a prestigious Gold award for the ADR (Active Debris Remover) and ALPHA Disc Bearing Protection Technology at the Taipei Cycle Show earlier this week.

Posted March 26, 2025

DeFeet created the award-winning FLANDRIEN Film as an homage. Now your shop can enter the festival, view the film in your store with customers and share the stoke on Instagram.

Posted March 26, 2025

New API Launched & Shopify App Now Available for Free, Public Download 

Posted March 26, 2025
Los Gatos, Calif. – Beeline Connect, the leading provider of innovative software solutions for the bicycle industry, has expanded its Live Data tools for dealer friendly Brands wanting to best align with their websites and dealer networks.
Posted March 25, 2025

 DEDHAM, MA – Miso Partners, a marketing agency specializing in the bicycle industry, has unveiled a suite of tailored marketing solutions to help independent bike shops strengthen their digital presence and compete against larger retailers.

Posted March 25, 2025
Seven's manufacturing system has the versatility to build thousands of distinct bike designs starting at $5,995
 
Posted March 25, 2025

Pleasanton, CA – Jakroo, a leader in custom performance apparel, has launched the EVO Collection, a cutting-edge cycling line produced through its Just-In-Time production model.

Posted March 24, 2025

Amsterdam, March 19th, 2025 - enviolo, known for its stepless shifting products, brought together key players from across the bicycle industry in an inspiring and dynamic setting, fostering meaningful discussions and valuable networking opportunities.

Posted March 24, 2025

The 2025 Bicycle Leadership Conference (BLC), hosted by PeopleForBikes, united the bike industry’s top minds for three days of inspiration, education, and action. With nearly 300 industry leaders in attendance, the 2025 BLC delivered a powerful message: our strength lies in collective action.

Posted March 20, 2025

MONTE CARLO, MONACO (March 19th, 2025) - KOROYD, a global leader in advanced impact protection, is proud to announce it has been selected by FOX as their protection partner for the all-new Fox Enduro Pro Knee Guards.

Pages