Announcements

The Italian company is committed to achieve the higher industry standards in sustainability whilst making all the data available to the public.

PeopleForBikes released its 2024 U.S. Bicycling Participation Study, offering new insights into bicycling trends across the country. This biennial report reveals that 112 million Americans — 35% of those ages 3 and older — rode a bike at least once in 2024.

  • Pedaling Relief Project wins $50,000 grant from Department of Neighborhoods, $42,000 from Seattle Public Utilities.

Monaco – Stajvelo, the Monegasque brand known for its trendy high-end custom bicycles, is excited to announce its official expansion into the United States, set to begin in March 2025.

After a successful first six months, SHIFT expands its remit with Wahoo, leveraging its category know-how, deep media expertise, and Google Premier Partner status, to enhance Wahoo's competitive edge and drive awareness, engagement and growth for its expanding product lineup

 Portland, OR 3/10/2025 – Ruckus Composites and Ruckus Aerospace are kicking off the new year with major technology upgrades, expanding our precision machining, measurement, and ultrasound inspection capabilities.

Vancouver, BC - March 5th, 2025 - Teifi Digital, a close Shopify Plus Partner, is proud to announce the launch of WorkMate, the essential Shopify extension built to empower bike retailers.

Greenville, SC – Boyd Cycling, a leading innovator in high-performance bicycle wheels, is ramping up U.S. production of carbon fiber and alloy rims.

Bringing speed, expertise and a passion for progress, Otto partners with PEARL iZUMi to shape the future of off-road cycling

2025 Bicycle Leadership Conference Sessions Announced

Irvine, CA (February 28, 2025) – Bicycle retailers looking to strengthen their businesses in 2025 found valuable insights at the NBDA P2 Workshops held at CABDA East and CABDA Midwest.

Temecula, Calif, March 4, 2025 – Today, INTENSE announced the implementation of a new and unique independent bicycle dealer (IBD) focused program designed to maximize dealer retail velocity and profitability for US based retailers.

Starting in July 2025, e-bike riders in Canada will be able to rent batteries for their bikes. This new service helps riders who want to fly with their e-bike. It removes the hassle of transporting or buying extra batteries.

Bringing three decades of global brand, category, and product management experience

7mesh, the Canadian technical apparel brand known for pushing the boundaries of cycling and outdoor performance gear, is excited to announce the addition of Thomas Weiss as Strategy Consultant for Europe, with a primary focus on the GAS (Germany, Austria, Switzerland) region.

PeopleForBikes, with generous support from REI Co-op, is proud to announce the launch of the Recreational Bicycling Access Tool, a first-of-its-kind resource designed to evaluate the accessibility, quality, and connectivity of recreational biking facilities across the United States.

Investing in staff to elevate performance and industry positioning

This bicycle insurance partnership aims to transform our riders from feeling like a zero with large debts to being their hero in the event of a cycling accident or bike theft.

February 25, 2025 / San Diego, CA – The iconic Belgian Waffle Ride (BWR) series, renowned for its legendary "unroad" challenges, has extended its successful partnership with BikeInsure, the Official Bike Insurance provider of Belgian Waffle Ride through 2026.

Charlotte, NC – Blaupunkt Americas is proud to announce an exciting new partnership with Pedego Electric Bikes, a leading retailer of premium electric bicycles.

Investing In Biking Pays Off

The new administration has implemented thousands of staffing cuts across land management agencies, which will hurt outdoor recreation access.

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