SAN DIEGO (BRAIN) — Assos has announced new sales rep and dealer support positions across the West Coast.
Aaron Brougher joins Assos North America representing the brand across Southern California. Brougher's territory spans from San Diego to San Luis Obispo and also includes Arizona. He joins Assos North America after a tenure at Bonk Breakers as the vice president of national sales. Previously he was an outside sales rep for Scott, Louis Garneau and Reynolds.
In Northern California and North Nevada, Prologue LLC is now representing Assos. Prologue's Ernesto Calderin and Ryan Condrashoff also represent SRAM, Scott and Silca in the region. Prior to founding Prologue, Calderin managed global product education and was the liaison to international professionals at Zipp. Conrashoff has a background in cycling retail and has competed at the highest level of downhill mountain bike racing.
Assos has added industry veteran Greg Kelman as events manager. He will lead training, rides and events along the West Coast in conjunction with Assos dealers and ambassadors. Kelman joins Assos after a career managing the purchasing at Nytro Multisport.
"This is just the beginning," said Hans Bergman, Assos North America sales & marketing director. "When I moved to California I committed to all of our dealers the level of service from Assos would be unprecedented. Now that we have our best ever team in place we can begin to execute on our bigger plans for the brand up and down the coast."
