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Hincapie Sportswear Hires Tarbell Patten

Published February 16, 2010

GREENVILLE, SC (BRAIN)—­­­­Hincapie Sportswear has hired Tarbell Patten as retail sales representatives for the brand in Kentucky, Mississippi and Northern Alabama.

Effective immediately, Patten will represent Hincapie for retail cycling apparel and accessory sales to independent bicycle dealers and sell Hincapie custom cycling clothing to clubs and teams in his territory.

“We are excited to be growing our Hincapie sales force again by adding another rep that is already familiar with the Hincapie product line,” said Rich Hincapie, president of Hincapie Sportswear. “Tarbell has been a Hincapie customer, selling our apparel through Suck Creek Cycle, so he knows the products and the brand. He’s eager to help us expand our sales and we look forward to working with him.”

Patten will be responsible for growing and managing Hincapie sales within his territory. His sales and inventory control experience with Suck Creek Cycle and East Ridge Bicycle in Chattanooga, TN, will make him a valuable asset to his new customers. He understands the bicycle business and the unique challenges faced by bicycle retailers. In addition to selling Hincapie, Patten will team up with fellow Hincapie sales rep, Cleve Blackwell to represent Blue Competition Bicycles, American Classic Wheels and Northwave Shoes.

“I'm excited to be working with a brand that is easily recognized and respected because of the quality of the clothing,” Patten said. “I look forward to growing Hincapie market share throughout the south.”

Dealers in KY, MS and AL are encouraged to contact Tarbell Patten directly at (423) 240-0981 or tpatten@hincapiesports.com. Dealers can also contact Hincapie Sportswear at (866) 359-4796.