Mergers, Acquisitions & Investments
EMPORIA, Kan. (BRAIN) — Owner of the Dirty Kanza gravel race announced that the event has been purchased by Life Time, the fitness chain that also owns the Leadville 100 mountain bike race and the Chequamegon Fat Tire Festival.
HEERENVEEN, Netherlands (BRAIN) — Accell Group announced Friday that it has increased its minority stake in Velosophy to take over 100 percent ownership in the Dutch e-cargo bike company.
MONTRÉAL (BRAIN) — Dorel Sports has sold its Sugoi and Sombrio clothing brands to Louis Garneau Sports Inc., Dorel Industries announced Wednesday.
Dorel said it is exiting the performance apparel business to focus on bikes, parts, accessories and electric ride-ons.
LONG BEACH, Calif. (BRAIN) — Zwift, the indoor cycling and running platform, has acquired the commercial rights to manufacture and distribute footpods previously manufactured under the Milestone Sports brand.
BROOMFIELD, Colo. (BRAIN) — Vail Resorts, Inc. has agreed to purchase Triple Peaks, LLC, the parent company of Okemo Mountain Resort in Vermont, Mount Sunapee Resort in New Hampshire, and Crested Butte Mountain Resort in Colorado.
MORGAN HILL, Calif. (BRAIN) — Specialized Bicycle Components has bought Machines for Freedom, a women's cycling clothing brand founded four years ago by Jennifer Kriske. The brands will remain separate and Specialized described the purchase as "a bold investment in women's leadership."
DENVER (BRAIN) — Several of Colorado's largest and longest standing bike events are being operated by new owners this season.
JEFFERSONVILLE, Vt. (BRAIN) — Height of Land Publications, the publisher of Alpinist, Backcountry Magazine, and Cross Country Skier, has acquired Mountain Flyer, the quarterly enthusiast mountain bike title published by Secret Agent Publishing in Gunnison, Colorado.
DENVER (BRAIN) — JackRabbit, which operates 60 athletic specialty stores and several e-commerce sites, has acquired Clever Training, a multisport e-commerce retailer. JackRabbit's parent is the private investment firm CriticalPoint Capital.
SAN DIEGO, Calif. (BRAIN) — The ASG Group has acquired Southern California mountain bike brand Ellsworth.
HELSINKI (BRAIN) — Amer Sports is increasing its presence in the softgoods market, which has been one of its best performing segments in recent years, with the purchase of Peak Performance.
NEW YORK (BRAIN) — Hearst Magazines has taken a minority stake in Gear Patrol, a "men's enthusiast media company" that operates partly on an affiliate e-commerce model. Last year Hearst bought Rodale, including its Bicycling magazine title.
SAN FRANCISCO (BRAIN) — Ride share company Uber has purchased Jump, which operates dockless e-bike share programs in San Francisco and Washington, D.C. Uber had announced earlier this year that its users could reserve Jump e-bikes using the Uber app in San Francisco.
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