For the Record
WASHINGTON, D.C. – The U.S.
Global Performance Apparel Maker Youngone Corp. Opens Canadian Liaison Office Led By SVP Diana Seung

New office led by Diana Seung will serve as a hub for collaboration, providing marketing intelligence to customers and strategic partners.
Selle Royal USA is excited to announce a significant update to its marketplace and MAP policies in NAM, which aims to enhance the integrity and market positioning of its esteemed brands.
What's Changing?
28th August 2024 – Hastings, UK: Whyte bikes, the innovative, award-winning UK brand, is pleased to announce a renewed partnership with HAWK BIKE Sales GmbH, the distributor of bike brands into the German (GER) and Austrian (AUT) markets.
ELyte range available internationally
Irvine, CA: The National Bicycle Dealers Association (NBDA) has offered a $129 annual discounted membership since 2022 to the 250+ US shops variously known as non-profits, community bicycle organizations (CBOs), co-ops and bike kitchens.
The Colorado-based retailer proudly supports the League's 2024 season and will be onsite at select races this fall
Strategic communications agency will help drive Tern’s ongoing growth

Belgium-based drivetrain innovation brand continues to strengthen leadership team to drive market presence
Thursday 22 August - Antwerp, Belgium: Classified, the Belgian drivetrain brand known for its innovation, is strengthening its leadership team by appointing Koen van der Weerd as Head of Sales.
Exhibition Date: September 16th - September 19th -

Friedrichshafen/Frankfurt am Main – Eurobike is strengthening its sphere of action with an expert from its own ranks: From September 1, 2024, Martina Rumschick will take over the newly created position of Head of Brand & Content.

Buycycle celebrates a year of growth in the US, connecting cyclists coast to coast with their dream bikes.
Winter Springs, FL - August 15, 2024 - The American Bicycling Education Association (ABEA) is proud to announce the launch of its groundbreaking Teen eBike Training program.

RENO, Nev. (Aug. 20, 2024) — Grassroots Outdoor Alliance, the national organization dedicated to the health and growth of specialty outdoor retail, recently elected a new slate of officers and welcomed three new board members.
aeroe has appointed Coast 2 Coast Distribution as its new American distribution partner. The New Zealand-based award winning brand is growing quickly in North America and the appointment of the team at Coast2Coast allows us to super charge our efforts. Global Sales Director at aeroe Andrew Inman states
PeopleForBikes, the U.S. bicycle industry's trade association, is proud to announce the promotion of Dr. Ash Lovell and Martina Haggerty into senior leadership positions within the organization's Government Relations and Infrastructure teams.
FREE, Family-friendly ~10 mile bike ride and celebration!
FOR IMMEDIATE RELEASE Bay View, WI – August 16th, 2024
Hailey, ID – August 13, 2024 – Club Ride Apparel announced that the brand has hired Terry Duran as the Direct or Sales along with the following seven agencies that will strategically grow the brand's wholesale channel.
Randolph, MA — Delta Cycle, a leader in innovative bike products and solutions, is thrilled to announce the launch of its new company blog dedicated to all things cycling.