BRAIN Staff

All articles by BRAIN Staff

March 18, 2019

SANTEE, Calif. (BRAIN) — Sidi's U.S. distributor, Ciclista America, has ended a refurbishing service for the Italian shoe brand that it launched in 2016.

Posted in Industry News
September 18, 2018

RENO, Nev. (BRAIN) — If you didn't get a chance to read them at the show, you can download them now.

Posted in Industry News
September 14, 2018

BELLINGHAM, Wash. (BRAIN) — Jack DeVries, a veteran Bellingham retailer and collector of all things bicycling, died Tuesday, Sept. 11. He was 83.

A onetime bicycle newspaper delivery boy, DeVries began his career in the bike industry working for Times Bicycle Shop in Bellingham in 1950 at age 16. In 1969, he opened his own shop in town, Jack’s Bicycle Center. The shop moved to its current location in 1995.

Posted in Retail News
September 13, 2018
Allite's parent, UWHK Ltd., also owns Huffy Bicycles and recently built a factory in China to manufacture the alloys, which are said to be light, recyclable and less expensive than carbon.
Allite's new Super Magnesium is lightweight, recyclable and less expensive than carbon.

DAYTON, Ohio (BRAIN) — Allite Inc., a new materials sciences company that manufactures metal alloys, has announced that its proprietary Super Magnesium alloy is now available to the cycling industry.

Posted in Product/Tech
September 12, 2018

BOULDER, Colo. (BRAIN) — CyclingTips has promoted Caley Fretz to the position of editor-in-chief as Neal Rogers, who previously held the position, becomes the media company's editor at large.

Posted in Industry News
September 12, 2018

BOULDER, Colo. (BRAIN) —  Andrew Pemberton, a former publisher of VeloNews and executive at Panache Cyclewear, has returned to publishing as the CEO of Pocket Outdoor Media, the holding company that publishes VeloNews, Triathlete, Women's Running, Competitor, and VeloPress books.

Posted in Industry News
September 11, 2018
Updated with comments from suppliers Serfas, J&B, Defeet and Industry Nine.
City Bicycle Co.’s Southport location was due to open this week. Photo: Matt Jones.

SOUTHPORT, N.C. (BRAIN) — Tuesday was supposed to be the grand opening for Matt Jones' second store, which is in this community near the mouth of the Cape Fear River. Instead, Jones spent the day boarding up the new location of City Bicycle Co. ahead of Thursday's expected arrival of Hurricane Florence.

Posted in Retail News
September 11, 2018

NEWBURY PARK, Calif. (BRAIN) — Dana DeLaRosa, a Giant Bicycles account executive who had worked for the company since August 2007, passed away on Aug, 25 at his home in Housatonic, Massachusetts, after a yearlong battle with pancreatic cancer. He was 58 years old.

Posted in Industry News
September 11, 2018
Greg Webber of Jamis

The BRAIN staff asked executives at Huffy, Jamis, QBP, Light & Motion, and WTB how they are dealing with current and proposed tariffs.

Posted in Industry News
September 7, 2018
The Gates 22-tooth rear sprocket.

AMSTERDAM (BRAIN) — Gates Carbon Drive and Enviolo have collaborated on a drivetrain for high-speed e-bikes, also called speed pedelecs, which require taller gearing to achieve speeds of up to 28 mph.

Posted in New Products

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