BRAIN Staff

All articles by BRAIN Staff

November 17, 2020
Staff members of the new title on a recent meeting in Utah. Anthony Smith photo.

BOULDER, Colo. (BRAIN) — Pocket Outdoor Media is expanding deeper into bicycle media and adding scale to its Active Pass membership by hiring five Bike magazine editors who were furloughed this fall. The crew will lead the effort to launch a new mountain bike title in 2021.

Posted in Industry News
November 12, 2020

ALLENTOWN, Pa. (BRAIN) — A federal judge has dismissed a defamation suit that Olympic medalist Marty Nothstein had filed against USA Cycling.

Posted in Industry News
November 12, 2020

HAMBURG, Germany (BRAIN) — Trek Bicycle shut down its European Electra headquarters here on Tuesday and consolidated its functions at the Trek office in Switzerland.

Posted in International
November 11, 2020

HOVE, England (BRAIN) — The company that offers the Bike Rental Manager software is planning a app that will allow consumers to find and book rental bikes online from across all participating rental operations.

Posted in Industry News
November 9, 2020

TAICHUNG, Taiwan (BRAIN) – Giant Group’s third-quarter revenue jumped 14.6 percent over last year’s to NT$19.47 billion ($681.4 million) thanks to a surge in worldwide demand for bicycles and e-bikes.

Posted in Industry News
October 30, 2020
Trek's packaging BEFORE the change.

WATERLOO, Wis. (BRAIN) — Trek changed its bike packaging to incorporate lower-impact and recyclable materials earlier this year. On Friday the company released details of its new bike box and internal packaging and made a commitment to move to 100% recyclable and plastic-free packaging. 

Posted in Industry News
October 30, 2020

LAWRENCE, Kan. (BRAIN) — Sunflower Outdoor & Bike Shop, a nearly 50-year-old retailer in downtown Lawrence, has added a cafe that offers coffee, beer and snacks, as part of store redesign that adds more space for customers to socialize — while maintaining some social distance.

Posted in Retail News
October 13, 2020
Bicycle Retailer & Industry News has joined Outdoor Media 4 Inclusion, a group developing a list of content creators from marginalized groups.

Outdoor Media 4 Inclusion will work to provide more opportunities for journalists and contributors who are Black, Indigenous, people of color, and members of other marginalized communities.

Posted in Industry News
October 12, 2020
Joe Nocella

BOULDER, Colo. (BRAIN) — For our October magazine edition, we asked our State of Retail panel members: “What are your expectations for the holiday shopping season, and how are you preparing?”

Posted in Industry News
September 14, 2020

BOULDER, Colo. (BRAIN) — Editors at Bicycle Retailer & Industry News want to share more voices from all corners of the bike industry on our website and print magazine for 2022. We publish 12 magazines a year in addition to this website and several newsletters.

Posted in Industry News

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