DAVIS, Calif. (BRAIN) — IRC road, cyclocross and BMX tires are now available to retailers from Quality Bicycle Products.
“QBP is excited to partner with IRC for the U.S. market. The brand has a long and successful history as one of the world’s foremost tire makers and we look forward to working with them. The lineup of cyclocross and road tires is really nice and we expect big things from them,“ said Joe Benedict, QBP’s director of distribution product.
Currently, QBP offers IRC’s road, cyclocross and the new Siren Pro BMX tire developed in conjunction with former professional BMX racer and Olympic medalist Sam Willoughby.
“As the leading distributor in the U.S., QBP gives IRC incredible access to independent bicycle retailers. We have been busy developing new tires with the U.S. market in mind and we think bike dealers and consumers here are going to like what we have to offer. We’re very excited to work with QBP as we rebuild the brand in the U.S.,” said Bruno Suttles, IRC Tire’s USA sales and marketing manager.
