CHATTANOOGA, TN (BRAIN) — Lynskey Performance is introducing a five-model line of U.S.-made titanium frames that will retail for $1,100, the company announced.
Previously, the company's least expensive frames sold for more than $2,000.
The Silver Series of frame includes two road frames, a commuter, and two hardtails, one built for 650b wheels and one for 29ers. The frames also will be available as complete bikes, with the most expensive model, a road bike with Shimano 105 parts, retailing for $2,499.
Company spokesman Jackson Lynch said Lynskey has been oversold for the last six years but moved into a new, larger factory last August.
"From a dealer standpoint, the line allows some differentiation on the sales floor, for people who didn't think they could get on titanium," Lynch said.
Lynch said the frames and complete bikes are priced to allow ample dealer margins.