TEMECULA, Calif. (BRAIN) — Turner Bikes has hired the Southern California branding and advertising agency, The Creative Bar, for a complete rebrand.
The Creative Bar has worked with Intense Cycles, Haro Bikes, and VEE Tire Co., among others.
David Turner, the founder of Turner Bikes said, "We invest every ounce of energy we have into the development of these bikes. It's what we specialize in and it's hard to focus on anything else while you're doing that. We wanted to partner with someone who would be just as dedicated in our best interest from a marketing standpoint."
Justin Lawler, the creative director at The Creative Bar, said, "Turner Bikes already has an amazing reputation in the industry. They are forward thinkers and are dedicated to their craft. We just want to help amplify that image and communicate it to their consumers."
The Creative Bar has earned more 60 national design and marketing awards since opening in 2008. The company will be attending Eurobike and Interbike.