SAN JUAN CAPISTRANO, CA (BRAIN) — Interbike will have a b-b-b-bad case of the blues this year as George Thorogood & the Destroyers headline the trade show’s industry party on Tuesday, Sept. 17, at the House of Blues inside new show venue Mandalay Bay.
This year’s industry party kicks off at 8 p.m. and will hearken back to the days when Interbike organizers would bring in bands such as The Brian Setzer Orchestra and The Fabulous Thunderbirds.
“There’s a ton of new and exciting things happening at Interbike this year, but we couldn’t think of a better way to kick things off than with a great concert for our attendees by one of the baddest rock acts of all time,” said Pat Hus, vice president of Interbike.
Opening for Thorogood will be CroMoly, led by the Defeet’s Shane Cooper. CroMoly is made up of cyclist musicians from renowned bands, including Michael Dimkich of The Cult and Bad Religion and Dave Lee, formerly of The Legendary Shack Shakers.
Tickets will be available in mid-July via the Interbike registration website. Ticket are $30 each and will include two free drinks at the venue. Those already registered for Interbike will be sent a link to purchase tickets, and new registrants will be prompted within the registration process to purchase if desired.
A limited number of sponsorship opportunities are available. For more information, contact Andria Klinger at andria.klinger@nielsen.com or (949) 226-5745.