HEILSBRONN, Germany (BRAIN) — Ortlieb Sportartikel GmbH has hired Jürgen Siegwarth as the company's new CEO and has added senior staff members Jeff Scully and Martin Esslinger to its managing board.
Scully has served as president of Ortlieb USA since 1998, while Esslinger joined the company as its sales director in 2016.
"We're pleased to have two leaders like Martin and Jeff joining the company's management board," said company founder Hartmut Ortlieb. "With these changes we will advance the company's international focus."
Scully said, "The opportunity to integrate our U.S. experience into Ortlieb's global brand strategy is exciting. I'm thrilled to play a part in bringing this tremendous family-owned brand to a larger audience."
Celebrating its 20th year in business this year, Ortlieb USA is based in Auburn, Washington, and is the exclusive U.S. distributor of Ortlieb Outdoor Gear and Ultralight Bike Mirrors. It also is a supplier of Tubus Carrier Systems products.
