Distributor news
VENTURA, Calif. (BRAIN) — A new distributor, Zeitbike, is being launched this week by Fritz Bohl, the former CEO of Abus North America. Zeitbike's dealer portal went live Monday.
DAYTON, Ohio (BRAIN) — System Cycle is now carrying and distributing Cult Crew BMX products.
HUNTINGTON BEACH, Calif. (BRAIN) — SDG Components is now being distributed by Western Power Sports as well as its existing U.S. bicycle distributors, BTI and QBP.
SANTA FE, N.M. (BRAIN) — Andrew Wright, the president and co-owner of the Santa Fe-based distributor Bicycle Technologies International, died Wednesday after colliding with another vehicle while commuting home from BTI, the company announced in a statement.
MIAMI (BRAIN) — J&B Importers is now distributing Prologo saddles. Prologo reps have been on the road with J&B outside salesmen to visit retailers since April's Sea Otter Classic.
LAKE FOREST, Calif. (BRAIN) — California-based distributor Torcano Industries is now exclusively distributing Handup Gloves.
ST. LAURENT, Quebec (BRAIN) — Bombtrack Bicycle Company of Cologne, Germany, has signed a multi-year distribution agreement for Canada with Outdoor Gear Canada.
Bombtrack is owned by We Make Things, a BMX supplier; OGC also distributes We Make Things' BMX products in Canada.
LEXINGTON, S.C. (BRAIN) — Hawley is now distributing ENVE products in the U.S.
Hawley dealers will have access to ENVE road and mountain wheels as well as the full line of road and mountain components.
LAKE FOREST, Calif. (BRAIN) — Torcano Industries is now distributing Invigorade Endurance Drink. Greg LeMond has invested in the company and will be featured in the brand's marketing.
SURSEE, Switzerland (BRAIN) — As part of its distribution overhaul in North America, Swiss mountain bike protection and apparel brand iXS has named Live to Play Sports as its exclusive Canadian distributor effective Aug. 1. U.S.
RENO, Nev. (BRAIN) — SwiftCarbon, a China-based bike brand founded by former South African pro cyclist Mark Blewett, will soon begin distribution in the U.S. for the first time via Swift USA, LLC, based in Reno, Nevada.
TREVISO, Italy (BRAIN) — Sidi Sport s.r.l. is has signed Saddleback Ltd. as the exclusive distributor of its cycling products in the United Kingdom and Ireland effective Sept. 1.
SAN DIEGO (BRAIN) — KHS is now distributing the complete Maxima Racing Oils Bike line from both its distribution centers.
Maxima Racing Oils launched its commercial Bike line of lubricants, cleaners and other bike care products last summer after two decades as an OE supplier to bike suspension makers.
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