Web/Internet
E-Commerce, social media, online media
WATKINSVILLE, GA (BRAIN)—Tifosi Optics has launched a new Web site with improved functionality and a modern design.
LONGMONT, CO (BRAIN)—Heading into the fourth year as the largest cyclocross race in the U.S., CrossVegas has revamped its Web site with the assistance of Ellmore Consultancy Ltd, a U.K. based provider of web and e-commerce services.
IRVINE, CA (BRAIN)—Shimano has launched a Dyna-Sys drivetrain site that provides in-depth training and information to bike shop employees through the company's Dealer Web Portal.
MADISON, WI (BRAIN)—In order to better define and differentiate the Saris rack brand and the CycleOps performance training products brand, parent company Saris Cycling Group has introduced individual Web sites for Saris and CycleOps as well as a company site.
MACON, GA (BRAIN)—L.H. Thomson has launched a new Web site. The site itself and the domain name have changed as www.bikethomson.com (click on link) is the new home for information about cycling products at L.H. Thomson.
VANCOUVER, British Columbia (BRAIN)—Race Face Components has launched a new Web site for 2010.
BOULDER, CO (BRAIN)—Outdoor Industry Association (OIA) will present Implementing Successful Local Events, a live Webinar workshop offering suggestions on how to successfully host your own event or make the most of company sponsored events, on Wednesday, April 14, from 2 p.m. - 3 p.m. (MDT).
YOUNGSTOWN, OH (BRAIN)—Diane Lees, owner of HubBub Custom Bicycles will be broadcasting her one-hour weekly radio show, Everything Bicycling, starting on Monday, April 12, at 6 p.m.
BOULDER, CO (BRAIN)—Hüdz, makers of the popular Enhancement Brake Hoods for dual-control brake/shift levers, has launched a new Web site for 2010 in order to better highlight the technical benefits of Hüdz products.
MILL VALLEY, CA (BRAIN)—Alienation BMX's new Web Site features a dealer log in.
CAMBIAGO, Italy (BRAIN)—Colnago has just completed a full refit of its Web site (click on link).
With a gorgeous new look and feel, it’s the place to catch up on the full details of the Colnago bicycle range, all the news from Colnago HQ in Cambiago, Italy, and its exclusive bicycle technologies.
OAKLAND, CA (BRAIN)—Hydrapak has launched its newly redesigned Web site, Hydrapak.com (click on link), illustrating a revamped brand image reflecting the accomplishments of its 2010 product range.
LEXINGTON, SC (BRAIN)—The Hawley Company unveiled its new Web site this week. The site has been in development for over a year and contains many new features designed to make life easier for dealers.