Product/Tech
INDIANAPOLIS, IN (BRAIN) — SRAM-owned Zipp Speed Weaponry is introducing two new road wheels that will sell for lower prices than the company has hit in several years.
CHICAGO, IL (BRAIN) — SRAM's new Carry-on Roller Bag allows the brand's supporters to fly the colors while rolling through airports.
WHITE RIVER JUNCTION, VT (BRAIN) — Ibex's Shak City Roller was designed as a do-it-all riding jacket.
PHILADELPHIA, PA (BRAIN) — For 2013 Breezer has brought back the Storm line of hardtails, which includes three models with 29er wheels and one model with 26-inch wheels.
MILL VALLEY, CA (BRAIN) — Easton says its EA90 XD Disc CX wheelset is not a re-purposed road or 29er wheel, but instead designed from the start for cyclocross.
POZZOLEONE, Italy (BRAIN) — Later this year Fizik plans to launch a line of cockpit components, including handlebars, stems and seatposts. In the meantime, the Italian brand is testing its new parts with the French World Tour team, Ag2r-La Mondiale.
LAS VEGAS, NV (BRAIN) — Garmin is introducing a variety of new products, including at least two new cycling computers, at this week's massive Consumer Electronics Show in Las Vegas.
BOULDER, CO (BRAIN) — Blackburn's new Airtower Shop Pump is intended for daily use and abuse at the shop level.
PORTLAND, OR (BRAIN) — Rapha has launched its product line tied to its sponsorship of the Team Sky team, including defending Tour de France champion Sir Bradley Wiggins. Rapha has a four-year agreement with the team.
LEXINGTON, SC (BRAIN) — The Tacx Blue Motion stationary trainer features a 10-position handlebar-mounted resistance lever and a Neodymium magnetic brake system.
POSTFACH, Germany (BRAIN) — Disc brakes on road bikes? Not so fast, says Germany’s brake specialist, Magura.
Magura has launched a study logging how a number of test riders use disc brakes over miles of European roads before deciding whether the technology is an option for the company.
BOISE, IDAHO (BRAIN) — With an eye toward aggressive trail riding, retailer Alan Klarc is setting up in-house fabrication for a line of steel mountain bikes to be sold through his Boise shop, Velomech, starting this spring or summer.
MILAN, Italy (BRAIN) — Deda Elementi is offering a line of 31.7 mm diameter stems and handlebars for 2013, including a sub-100 gram stem.
The company claims its Superleggero stem is the lightest production stem on the market at 99 grams for the 110 mm length.
LANCASTER, PA (BRAIN) — Seatsleev is a minimalist way for riders to carry essentials on the bike. The saddle pack is made of heavy gauge elastic bands and a grippy fabric to hold a tube, CO2 cartridges, tire levers and a multi-tool.
SAN FRANCISCO, CA (BRAIN) — Strava has added more advanced power and heart rate analysis features to its premium subscription service.
MILWAUKEE, WI (BRAIN) — Fyxation is offering a new kit that includes a Gates pedal strap and a Gates platform pedal. The urban-oriented brand says the straps are becoming a popular alternative to clips and straps or clipless pedals for fixed gear riders and commuters.
DENVER, CO (BRAIN) — Italian sunglass maker Rudy Project is introducing a new model line that it says merges performance features from some of its previous models.
WASHINGTON, DC (BRAIN) — Norco and Wilier Triestina each separately issued bike recall notices Tuesday in cooperation with the U.S. Consumer Product Safety Commission. Norco is recalling some 24- and 26-inch-wheeled dirt jumping bikes because the frames can break.
BOULDER, Colo. (BRAIN) — For roadies who need a little foot warmth, improved aerodynamics and an occasional laugh from the peloton, Podium Shoe Covers makes covers in 12 designs.
Designs include a work boot, dress shoes, roller skates and high heels.
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