SANTA ROSA, Calif. (BRAIN) — Three-time world champion Peter Sagan is working with Bike Monkey, the producer of Levi's GranFondo, to promote two new gran fondo events in California this year.
The first event is May 5 in Truckee on gravel and dirt roads near Lake Tahoe. The second event will be pavement-centered and take place Nov. 3. The selection process is still underway for a host city for the fall event.
Sagan will participate in activities taking place on the days before and after each event in the host communities, raising awareness and support for the King Ridge Foundation, the Specialized Foundation, and local non-profits serving at-risk youth.
"I love California and am never there long enough. My time in the Tour of California is some of the best of my racing season," said Sagan. "I try to come here as often as I can. Not only does California provide some of the best roads and most beautiful scenery in the world, the warmth and friendliness of its people are second to none. I really feel at home whenever I'm there. That's why, together with Bike Monkey, I wanted to host an on-bike party in one of my favorite parts of the world. So, join me for a ride and an unforgettable experience and remember, cycling is fun!"
Carlos Perez, Bike Monkey's founder, said, "What Peter's said to us from the start is that his ride has to help people experience some of what he loves about California: the great beauty, the challenge, the strong cycling culture ... We're finding the places that best represent that and working hard to make sure Peter's classic, fun spirit comes across in them as well."
Both events will include post-ride festivals with music, beer, local food, and ancillary events.
The Truckee Tourism Business Improvement District has committed to hosting May event for two years.
"Truckee is a year-round destination with world class trails and a community that embraces cycling," says Colleen Dalton, brand communications director for the Truckee Chamber of Commerce. "Partnering with Bike Monkey and Peter Sagan on this event is a great fit for the culture of our Sierra Nevada town and we're ready to roll out the red carpet for all the riders in the Sagan Fondo."
The Truckee event will feature a long-course distance of 67.5 miles with shorter options available, suited for wide clearance cyclocross or gravel bikes. Additional details on the November ride should be released later this spring. The May event will be limited to the first 1,500 registrants, with registration opening Feb. 15. Registration and more information is at saganfondo.com.
