MORGAN HILL, Calif. (BRAIN) — Kali Protectives has reached a distribution agreement with Quality Bicycle Products and will join the distributor’s Dealer’s Choice buying program starting in August.
“QBP is a well-respected distributor that brings years of knowledge and experience to the USA market,” said Brad Waldron, Kali’s founder and lead engineer. “Kali has always strived to build strong and successful relationships with retailers, and QBP’s Dealer’s Choice strategy is totally in line with that goal, allowing us to reach even more retailers and consumers across the country.”
Kali is kicking off the partnership Tuesday, Aug. 1, at QBP’s SaddleDrive dealer event at Northstar California Resort in Truckee, California. There, Kali will meet with the select group of attending retailers and educate them on helmet technology and the protection brand’s 2018 product line.