News
MADISON, WI (BRAIN)—Planet Bike’s newly commissioned 10 kilowatt solar power system began generating electric power atop the company’s headquarters last week.
TAICHUNG, Taiwan (BRAIN)—Ying-Ming Yang, the chairman of Kenda Rubber, has been elected to a second three-year term as chairman of the Taiwan Bicycle Exporters Association.
"My aunt works at Bicycle Retailer and all I got are these lousy pair of BRAIN socks." —Jake Phillip Aaron, nephew of Stacey, Classified Sales Rep
BEREA, OH (BRAIN)—Endura has moved to a new office just around the corner from the old one.
The technical clothing company was expanding and needed more space.
Its new address is: 8059 Lewis Road #313, Berea, Ohio 44017.
SALT LAKE CITY, UT (BRAIN)—Fulfilling a goal of expanding its reach in the cycling market, Web-based retail training company 3point5.com recently contracted with Pacific Cycle to train sellers of GT Bicycles.
JACKSON, WY (BRAIN)—With blogs, YouTube, Facebook, Twitter and many other social media and social networks gaining ground as influential channels of communication, particularly among younger demographics, social media strategies have become an integral part of public relations campaigns.
MONTGOMERYVILLE, PA (BRAIN)—Bicycle manufacturers are creating confusion at retail by flooding the market with too many choices. The result is reduced product sales—and profits—industry-wide.
Nike Feed The Warrior Commercial featuring Lance Armstrong.
BY LYNETTE CARPIET
PHILADELPHIA, PA—Pat Cunnane is a man with a vision. So when officials at Emory University issued a call to industry suppliers and local retailers asking for help in reducing single occupancy vehicle usage on campus, he answered it quite enthusiastically.
BY JASON NORMAN
CUPERTINO, CA—Perhaps no one knew mountain biking pioneer John Finley Scott better than longtime friend Vance Sprock.
BY DOUG MCCLELLAN
TAICHUNG, Taiwan—Richard Storino has been attending industry trade shows since the BDS show was the highlight of the year.
ST. PAUL, MN (BRAIN)—The United States Patent and Trademark office has granted federal trademark registrations to Park Tool Company for its iconic blue color.
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