CHICAGO (BRAIN) — SRAM is stepping up to become the co-title sponsor of the women's team formerly known as Specialized-Lululemon. This is SRAM's first venture into title sponsorship on the road.
Renamed Velocio-SRAM Pro Cycling for 2015, the American-registered team retains its management many of the riders, including world time trial champion Lisa Brennauer (Specialized, Lululemon and popular American rider Evelyn Stevens, however, have all moved over to the Dutch team Boels-Dolmans for 2015).Velocio-SRAM Pro Cycling will host 10 riders, who will race on Cervélo frames equipped with SRAM, Zipp and Quarq componentry.
"This team is too good not to support. They focus on winning, specializing in races against the clock, and deliver pure professionalism through it all. It's the perfect formula for us as we continue to drive top-level women's racing globally," said SRAM's global sponsorship manager, Alex Wassmann.
"It's exciting to see the growth of women's racing. Velocio-SRAM is absolutely one of the best-run programs, and we're proud to enhance the level of our support," said SRAM president Stan Day.
The team roster:
- Alena Amialiusik (BLR)
- Lisa Brennauer (GER)
- Karol Ann Canuel (CAN)
- Tiffany Cromwell (AUS)
- Elise Delzenne (FRA)
- Barbara Guirischi (ITA)
- Mieke Kröger (GER)
- Loren Rowney (AUS)
- Tayler Wiles (USA)
- Trixi Worrack (GER)
