BRAIN Staff

All articles by BRAIN Staff

May 24, 2018

WASHINGTON (BRAIN) — PeopleForBikes led a group of 12 industry leaders to Capitol Hill this week in support of the Recreation Not Red Tape Act. which aims to improve and break down the barriers to recreational riding opportunities on public lands.

Posted in Industry News
May 24, 2018
Move allows retailer to purchase its own building and expand fit studio.

EDGEWATER, Md. (BRAIN) — Parvilla Cycles held a grand opening celebration on Saturday, May 19, following the retailer’s move to a larger location it purchased in Edgewater, Maryland. The 7-year-old store moved only a short distance but was able to double its space and expand its fitting studio.

Posted in Retail News
May 24, 2018

OGDEN, Utah (BRAIN) — Enve Composites’ new SES Aero Road Stem is designed to enable riders to achieve their optimum position and reduce drag through aero shaping while still preserving handlebar options.

Posted in New Products
May 24, 2018

IRVINE, Calif. (BRAIN) — Fox Racing has named NorthernMark Agency, based in Pleasanton, California, as sales agency for the company’s newly restructured Northern California / Northern Nevada region.

Posted in Industry News
May 24, 2018

SAN FRANCISCO (BRAIN) — Science in Sport is now distributing its nutrition products through Quality Bicycle Products. “Through this distribution channel, endurance athletes and sports enthusiasts alike will be able to readily access Science in Sport nutrition across the United States,” the company stated.

Posted in Industry News
May 24, 2018

SAN JUAN CAPISTRANO, Calif. (BRAIN) — The newest episode of Interbike the Podcast takes a look at how industry media is evolving in the digital age, how brands are choosing to spend their marketing dollars, and the rise of outside public relations firms — rather than the brands themselves — interacting with print and online outlets covering products and the industry.

Posted in Industry News
May 24, 2018

BOULDER, Colo. (BRAIN) — VeloSwap, the consumer bicycle swap and expo, expects to see over 5,000 cyclists browsing more than 300 vendor booths on Saturday, Nov. 3, at the National Western Complex in Denver.

Posted in Industry News
May 23, 2018

OVERLAND PARK, Kan. (BRAIN) — In 25 BRAIN Dealer Tours, it's rare we've toured four such different stores on the same day with such diverse approaches and personalities as we did on Wednesday as we pedaled around the Overland Park and Lenexa area, south of Kansas City, Kansas.

Posted in Retail News
May 23, 2018
Level 2 certification adds more hands-on training with e-bike components.

IRVINE, Calif. (BRAIN) — Bosch eBike Systems has partnered with two leading professional bicycle mechanic training schools to offer a new advanced Level 2 eBike Technical Certification.

Posted in Product/Tech
May 23, 2018

MINNEAPOLIS (BRAIN) — Wolf Tooth Components has released the ReMote BellTower, which integrates Spurcycle’s high-end brass and stainless steel bell with the handlebar clamp of Wolf Tooth’s ReMote dropper seatpost lever.

Posted in New Products

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