BRAIN Staff

All articles by BRAIN Staff

May 29, 2018

GRENCHEN, Switzerland (BRAIN) — BMC Switzerland has announced a collaboration with Red Bull Advanced Technologies, the company that has developed technology used by the Aston Martin Red Bull Racing Formula One program. The company also has developed technology for sail boat racing and air racing. 

Posted in International
May 29, 2018

MEMPHIS, Tenn. (BRAIN) — The new bike share system here, which includes 600 bikes and 60 stations, is the 50th system for Trek-owned bike share provider BCycle. It also is the company's largest smart bike system to date.

Posted in Industry News
May 29, 2018

SAN JUAN CAPISTRANO, Calif. (BRAIN) —The self-nomination period has opened for the Interbike Innovation Awards for retailers.

Posted in Retail News
May 29, 2018

SAN JUAN CAPISTRANO, Calif. (BRAIN) —The self-nomination period has opened for the Interbike Innovation Awards for retailers.

Posted in Retail News
May 25, 2018

WASHINGTON (BRAIN) — Ikea is working with the U.S. Consumer Product Safety Commission to recall about 4,900 SLADDA bikes in the U.S. because the bikes' belt drives can break. Ikea also is recalling about 200 bikes sold in Canada.

Posted in Recalls
May 25, 2018
Much of our ride Thursday was on gravel, both smooth and chunky.

LAWRENCE, Kan. (BRAIN) — Forty-six miles of riding — a good dusty chunk of it on gravel roads — brought the BRAIN Dealer Tour crew to visit two shops Thursday. One store was less than two months old in a tiny town that happens to be along a popular cycling route. The other is 47 years old in a historic brick block in downtown Lawrence, the home of the University of Kansas.

Posted in Retail News
May 25, 2018

NEDERLAND, Colo. (BRAIN) — After reworking its supply chain for the past two years, mountain bike brand Banshee Bikes has introduced a new sales program to sell direct to dealers in the U.S. and Canada.

Posted in Industry News
May 25, 2018
Brooks in a Friends On Bikes Instagram post.

SEATTLE (BRAIN) — The bike community across the country is mourning the death of SJ Brooks, who died in a cougar attack while mountain biking near Seattle last Saturday. Brooks worked at shops in Seattle and Boston and for Seven Cycles. Brooks was a co-founder of the Seattle chapter of the Friends on Bikes organization and a former board member of Bikes Not Bombs.

Posted in Retail News
May 24, 2018

VANCOUVER, British Columbia (BRAIN) — Consumer-direct e-bike brand Rad Power Bikes is growing its Canadian headquarters and opening a retail showroom in East Vancouver next month.

Posted in Industry News
May 24, 2018

OCEANSIDE, Calif. (BRAIN) — Race Across America (RAAM) will hold its first consumer festival at the start of the team race at Oceanside Pier in San Diego County on Saturday, June 16.

Posted in Industry News

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