BRAIN Staff

All articles by BRAIN Staff

January 20, 2017

BOULDER, Colo.  (BRAIN) — PeopleForBikes' latest program, called PlacesForBikes, is intended to jumpstart the construction of bike-friendly infrastructure. The initiative includes a city rating system; expert "how-to" resources for communities and businesses; and an annual conference for city and business leaders.

Posted in Industry News
January 19, 2017
New DC will extend overnight ground shipping to seven Western states.

SANTA FE, N.M. (BRAIN) — Bicycle Technologies International plans to open its second distribution center, in Reno-Sparks, Nevada, this spring.

Posted in Industry News
January 19, 2017

MILL VALLEY, Calif. (BRAIN) — WTB says its new Ranger 2.25 was designed to meet the needs of cross-country racers in any course condition.

Available in TCS Light/Fast Rolling and TCS Light/High Grip options, they provide numerous setup options for various preferences, terrains and conditions. 

Posted in New Products
January 18, 2017
Dan Mann talks culture.

TEMPE, Ariz. (BRAIN) — Howdy. How are ya? Wadayaknow?

Your store’s greeting — the words and the feeling behind the words — is a key factor in establishing and reinforcing your operation’s culture, a theme of this week’s sixth annual IBD Summit here.

Posted in Retail News
January 17, 2017

TEMPE, Ariz. (BRAIN) — The trade show shuffle has left Interbike right where it started, for this year at least, in Las Vegas' Mandalay Convention Center in September. For 2018, the show is looking at results from a recent industry survey that found dealers favor Denver or Salt Lake City for the show.

Posted in Industry News
January 17, 2017

SAN ANTONIO (BRAIN) — Beeline Bikes announced Tuesday that Crossroad Bikes in San Antonio is the first brick-and-mortar retailer in the mobile bike shop franchiser’s new Retail Partner Program.

Posted in Retail News
January 16, 2017

DALLAS (BRAIN) — Playtri, an endurance sports retailer, coaching service and event producer, is opening triathlon store franchise opportunities this year. The company plans to focus on selling franchises in Texas and surrounding states at first.

Posted in Retail News
January 16, 2017

LONG BEACH, Calif. (BRAIN) — Cory Sutela has joined ACT Lab to oversee engineering for the third-party testing lab group. Sutela has PhD in Engineering from Cambridge University (UK) and brings over 15 years of bicycle testing experience to the ACT team.

Posted in International
January 16, 2017

BATH, England (BRAIN) — Selle Royal has added four new saddle models within its LookIn collection with designs for relaxed, moderate and athletic riders.

Posted in New Products
January 16, 2017
Todd Wells

WILLISTON, Vt. (BRAIN) — Julbo, a 125-year-old French eyeglass brand best known for its ski and mountaineering products, is increasing its commitment to the mountain bike market this year. 

Posted in Industry News

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