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New Canadian Distributor UNIVELO Announces Exclusive Distribution of AIMA E-Bikes in Canada

Published October 28, 2024

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Quebec, QC – UNIVELO, a newly established Canadian distribution company, is excited to announce its partnership with AIMA Technology Group, a leading innovator in the electric vehicle industry, known for designing and manufacturing high-performance electric motorcycles, e-bikes, and other micro-vehicles.

This partnership designates UNIVELO as the exclusive distributor of AIMA's innovative E-Bike lineup in Canada, available solely through partner bicycle retailers.

Founded by a team with diverse backgrounds in the bike industry—including product design, brand management, trading, and business strategy—UNIVELO is committed to fostering strong relationships, providing excellent service, and upholding honest business practices with all our market and supply chain partners.

AIMA’s extensive expertise in mobility product manufacturing has enabled the development of a competitive lineup tailored for the North American market, characterized by exceptional quality, advanced welding techniques, and superior handling. Each E-Bike is powered by a Bafang system, ensuring efficient assistance and well-known reliability. All models are certified to meet UL-2849 standards and feature components from reputable brands for easy after-sales support.

To facilitate retailer engagement, UNIVELO has launched a B2B portal www.univelo.ca where retailers can access the full product catalog, inquire about pricing and terms, and check availability. Additionally, our public-facing website www.aimamobility.ca offers comprehensive product information, valuable resources, and a dealer locator. UNIVELO is also planning online and print advertising campaigns to coincide with major upcoming bike shows across Canada to support our retail partners.

Philippe Roy of UNIVELO stated, “The design and performance of these E-Bikes are truly impressive. Dealers across Canada who participated in our recent tour were consistently amazed. We believe our pricing is competitive, and our retailer program is designed to be attractive, especially at a time when many retailers face shrinking margins and hesitance to commit to large inventories. We have assembled a strong team of experienced sales representatives nationwide, each with an established reputation, allowing us to provide excellent communication and service to our retailers, addressing common concerns in market. We’ve already begun taking orders for our first shipments, which are expected to land in early 2025. We are still recruiting independent sales representatives to represent the brand in Alberta and British Columbia. Interested candidates are encouraged to reach out to us.”

For more information, please contact Philippe Roy at info@univelo.ca or visit our websites www.univelo.ca www.aimamobility.ca

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