March 15, 2022 Ketchum, ID - CrankTank, a marketing strategy and E-commerce agency in the bike, outdoor, and ski industries, announced the addition of several staff members.
- Andrew Graves, Project Manager with an engineering degree.
- Anna Howard, Account Manager with a journalism degree.
- Nick Montee, Account Manager and Direct-to-Publisher Manager, coming from Hayes Bicycle.
- Caden Burross, Account Executive, experienced programmer and with leadership experience.
- Taylor James Lenane, graphic design.
- Katie Davis, as Public Relations specialist.
These key members will add a wide range of expertise to CrankTank's already experienced group.
CEO Scott Montgomery said, "When you have a great product or service, outstanding team members, and capital the rest just comes down to hard work. If you love what you do and the types of products your clients produce then the work is fun and invigorating."
Six years ago Scott Montgomery and Adrian Montgomery launched CrankTank with the goal of helping cycling, outdoor and winter sports brands manage the emerging Digital marketing revolution.
CTO Adrian added, "We knew we could help growing companies migrate from traditional to digital marketing. Especially as it takes a diverse team of experienced and skilled individuals with varied capabilities to guide brands through the transformation from print and teams to digital skills that require constant education and training to stay fluent in the ever changing digital age."
The company will soon be attending the BLC in California, Summit Executive conference at Sea Otter and then will return to Eurobike at its new Frankfort location.
CrankTank supports all aspects of digital marketing, public relations, performance marketing on Google, Meta, TikTok, LinkedIn and others. The company builds websites, manages email marketing, Amazon strategy and works to build a fair playing field with Omni-channel efforts to lift the sales in brick and mortar as well as digital channels. The agency supports a growing list of premier brands benefiting from what the talented teams assembled to help with all aspects of modern marketing.
Finally, CrankTank continues to annually support People for Bikes, NICA at a national and local level, Rails-to-Trails, Adventure Cycling, and the local trails advocacy group WRTC - Wood River Trails Coalition.
About CrankTank
CrankTank provides marketing strategy with an emphasis on digital technical expertise, CEO consulting, and succession planning serving growing brands in the bike, outdoor, and winter sports industries. Since 2016. Think+CrankTM #poweredbycranktank
