DENVER (BRAIN) —Conation Collective is a new company offering stylish and functional cycling clothes. The company is based in Colorado and sources fabrics from France, Italy and Australia, then completes the design, printing and production in the USA.
The company was founded by Matt Hayes, who has worked in retail and wholesale positions in the bike industry, including a stint at Haro and Masi. He also worked as a content creator at SmartEtailing.
The company said its new clothing "is designed to look great while offering superior technical functionality, with lightweight, dynamic fabrics that allow full range of motion on the bike while helping riders properly regulate body temperature."
The brand's first collection includes eight items: Two Western snap-front shirts (retail $160), two merino wool tees ($100), two shorts ($140), a synthetic mountain bike-specific bib and a merino wool mountain bike-specific bib (each bib retails for $120).
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A bib is available in Merino wool or synthetic. -
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