FORT COLLINS, CO (BRAIN)—Cantitoe Road, which distributes product lines such as Caffelatex and Wippermann to U.S. retailers as well as consumer-direct, held an open house yesterday that drew retailers from as far away as Nebraska.
"We just moved into this new facility July 1, and we wanted to let local retailers know we're here and show them some of our new product directions for 2011," said Tom Petrie, Cantitoe Road's president.
Mark Velat, owner of Campus Cycles in Denver, made the 70-mile drive north for the afternoon. "We carry many of their product lines, and we're looking for more detail about how to use them and sell them, " Velat said.
(PHOTO and STORY by Ray Keener: Tom Petrie, Cantitoe Road president, shows a Wippermann chain to Mark Velat of Campus Cycles in Denver, as John Bradley, Cantitoe's VP of marketing, looks on).