“These bikes are to entertain and uplift the people.”
—Paul Freedman of Rock the Bike in response to a question from two teenage girls about his long-wheelbase bike customized with an iPod and sound system.
Rock the Bike distributes the Mundo Utility Bike, designed with an integrated cargo platform for transporting goods or people. Freedman and Benjamin Sarrazin, designer of the Mundo, visited BRAIN last week and showed just how practical the Mundo bikes are for carrying people by letting us hop on the back of the bikes for a ride to lunch.
