News

Posted February 20, 2020
Ben Serotta will have steel and aluminum models available in March.

BALLSTON SPA, N.Y. (BRAIN) — After spending the past six years traveling the world as a bike designer and supply-chain consultant, Ben Serotta will relaunch his iconic bike brand this spring.

Posted February 20, 2020
E-Bike is published by VeloPress.

Republished from "E-Bike: A Guide to E-Bike Models, Technology & Riding Essentials" by Martin Haussermann, with permission of VeloPress.

Posted February 19, 2020
Shimano's 2020 IceBike display, from the event's Facebook page.

MILTON KEYNES, United Kingdom (BRAIN) — UK dealers are being offered a peek at Shimano's 2021 model year offerings at IceBike, the large annual open house hosted by the UK distributor Madison.

Posted February 19, 2020
Citi Bike e-bikes are back on New York City streets.

NEW YORK (BRAIN) — Ten months after pulling e-bikes from the streets because of brake concerns, Lyft unveiled redesigned Citi Bike e-bikes on Wednesday.

Posted February 19, 2020
Theo Jorno

The Dutch promotor of some of the Europe's largest bike events, as well as next month's E-bike Challenge in Minneapolis, says the American e-bike market needs to redirect itself away from a speedy image.

Posted February 19, 2020
Helped by the Tacx acquisition, Garmin had profitable 2019.

OLATHE, Kan. (BRAIN) — Garmin Ltd. total revenue increased 18% in the fourth quarter with the fitness division — which includes Garmin's cycling products — increasing 34% year-over-year.

Posted February 18, 2020

BOULDER, Colo. (BRAIN) — For our February magazine edition, we asked our State of Retail panel members: "How will your business' typical customer profile change in the next 3-5 years?"

Posted February 18, 2020
On a roll with a unique but proven sales approach

COLUMBUS, Ohio (BRAIN) — For Roll: Bicycle Company, a retailer with three stores and its own bike brand, it’s all about control.

Posted February 15, 2020

From Outspoken Cyclist podcast host Diane Jenks:

Every once in a while, I have the privilege of speaking with someone who has made a contribution to our sport – and in this case – to many sports, that has literally changed the way people participate.

Posted February 14, 2020

SAN DIEGO (BRAIN) — When Gocycle, an 18-year-old British e-bike brand, first made a stab at the U.S. market, company founder and CEO Richard Thorpe found the market wasn’t ready for its upscale, folding e-bikes.

Posted February 14, 2020
 MIPS' fourth-quarter net sales increased 41% year-over-year.

STOCKHOLM (BRAIN) — MIPS' fourth-quarter net sales increased 41% year-over-year, while the helmet technology company's 2019 sales showed a 39% growth.

Posted February 14, 2020

Marc Sani has some thoughts to share about Australia, Taiwan, and Las Vegas.

Posted February 14, 2020

TEMPE, Ariz. (BRAIN) — The National Bicycle Dealer Association's latest podcast discusses e-bikes and buidling a mission-driving bike shop.

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