New Products

OGDEN, Utah (BRAIN) — Enve has revamped its best selling wheelset, the SES 3.4 and is releasing a new road seatpost and road disc thru-axle fork.

FORT COLLINS, Colo. (BRAIN) — Cantitoe Road is now distributing Paincakes, which are reusable cold packs that adhere to the body without tape or elastic straps.

LONGMONT, Colo. (BRAIN) — Look's Kéo Classic 3 pedals are an entry level road clipless design for the rider who wants adjustability and easy of entry/release in an affordable package. The pedal comes with gray Kéo Grip cleats for ease of walking off the bike.

TAIPEI, TAIWAN (BRAIN) — Tern's new 451 Verge family of bikes feature new larger wheels, more stable geometry and the single-chainring drivetrains with wide-range cassettes.

TEMPE, Ariz. (BRAIN) — Pivot Cycles has launched the Phoenix Component System, which includes handlebars, stems, grips, seatposts, and saddles.

HOLSTEBRO, Denmark (BRAIN) — CeramicSpeed has improved the lube formula on its UFO Racing Chains, following the Danish company's purchase of Friction Facts last year. The new formula is said to be lower friction and last longer.

BOULDER, Colo. (BRAIN) — RovR is offering an 80-quart premium cooler that rolls on all-terrain mountainboard wheels and can be towed behind a bike.

TOLEDO, Ohio (BRAIN) — Grypshon Industries wrapped up a very successful Kickstarter campaign Friday for its grippy tool tray, the Grypmat. The company received pledges of $113,433, far exceeding the $10,000 goal for the campaign.

SAN FRANCISCO (BRAIN) — DZR has released two limited edition shoe models, the Minna Mist and Minna Cadet. The shoes have styling said to have been inspired by the fog of San Francisco.

GRAND JUNCTION, Colo. (BRAIN) — MRP's new Better Boost Adapter Kits allows riders to keep their existing 15x100mm front wheel with DT-Swiss hubs and upgrade to fit a new Boost 15x110mmm fork.

ORLANDO, Fla. (BRAIN) — Catrike's new Dumont model is a performance full-suspension recumbent trike.

LONGMONT, Colo. (BRAIN) — Velo Saddles is continuing its tradition of offering a limited edition saddle to celebrate Chinese New Year, which begins Saturday. This year, Velo is offering a Year of the Rooster design based on the company's Angel model.

BREMERTON, Wash. (BRAIN) — Effetto Mariposa is celebrating its 10th anniversary with a special edition of one of its signature products, the Giustaforza torque wrench.

MINNEAPOLIS (BRAIN) — Bike Fixtation, a Minneapolis based manufacturer of cycling infrastructure and part of Saris Cycling Group, has released a new bike-specific vending machine. The Mini Wall Mounted Vending Machine was created to complement Fixtation's public repair stands and bike wash stations.

PORTLAND, Ore. (BRAIN) — Showers Pass has introduced a new short sleeve edition of its Bamboo-Merino Henley shirts, designed for activities including bike riding.

APPLETON, Wis. (BRAIN) — Fix It Sticks is expanding its product line with a tire lever attachment for the "replaceable" version of its Fix It Sticks multi-tool.
The tire lever ends were designed as a "bit" the Fix It Sticks tire lever to reduce space and weight.

MILL VALLEY, Calif. (BRAIN) — WTB says its new Ranger 2.25 was designed to meet the needs of cross-country racers in any course condition.
Available in TCS Light/Fast Rolling and TCS Light/High Grip options, they provide numerous setup options for various preferences, terrains and conditions.

BATH, England (BRAIN) — Selle Royal has added four new saddle models within its LookIn collection with designs for relaxed, moderate and athletic riders.