OLNEY, Ill. (BRAIN) — Dahon said its newly restructured management team is committed to strengthening operations and continuing growth.
Founder and CEO Dr. David Hon remains the chairman and CEO of the Dahon Group. Also, Tadahiro Kodama, the former president of Bridgestone Cycles Sales Company, who joined the Dahon Group in 2014, will continue to serve as the deputy chairman.
Rick Hartwell, the product planning adviser to the Dahon Group for the last several years, will become Dahon new chief marketing product officer. Hartwell has over 35 years of experience in the bicycle industry, working for companies including BMC Switzerland and Ritchey Design, and was a former member of the DAHON team from 2003-2006.
New to the company is Dr. Peter Lee, who is acting general manager. Lee has had extensive operational experience while serving as the Far East regional head of several multinational companies, including over 13 years with the Coca-Cola Company, as senior vice president of Coca-Cola Pacific. He also was the first president of Coca-Cola China.
A new 6-member executive committee will guide the Dahon Group operationally and strategically. The committee will consist of four divisional directors: Dr. Hon heads up Tech & Innovation, with Tad Kodama and Rick Hartwell overseeing Marketing & Sales. Finance & Admin is under Winn Du, and Manufacturing will be lead by Will Tu, together with the Dr. Lee.
The company said the restructuring comes as Dahon is developing a "customer-friendly dealer-market-oriented omnichannel strategy."