BRAIN Staff
All articles by BRAIN Staff
WATERLOO, WI (BRAIN) — Trek Bicycle will match July donations to World Bicycle Relief dollar for dollar, the company announced Tuesday. The company hopes its donations this month will lead to the donation of 1,300 bikes to rural African communities.
BEVERLY, MA (BRAIN) — New Wave AB, the Sweden-based owner of the Craft clothing brand, has bought North American distribution rights to the brand from Karhu North America, which had been distrbuting Craft here since 1999.
FRYEBURG, ME (BRAIN) — Downeast Bicycle Specialists is now distributing Skratch Labs nutrition products.
BERKELEY, CA (BRAIN) — The Inside Line Equipment Transfer bag is made for racers to keep gear organized on the way to and from the race. It's made in the U.S. of U.S.-made materials.
IRVINE, CA (BRAIN) — Shimano this weekend publicly released details of its updated Ultegra Di2 group with a hydraulic disc brake option. The Japanese component giant said the new parts will be available in November.
SAN JOSE, CA (BRAIN) — Look Cycle USA is getting out of the distribution business, appointing Hawley to be the brand's exclusive U.S. distributor for its frames and bikes.
LAGUNA HILLS, CA (BRAIN) — Bicycle Retailer & Industry News will produce a special photo edition showcasing the two-wheeled beauties—young and old—housed in the garages and homes of industry members.
CHARLOTTE, NC (BRAIN) — After being distributed in the U.S. by Gita for nearly 30 years, Belgium's Eddy Merckx Cycles will soon go it alone in the U.S.
SANDY, UT (BRAIN) — Carbon and alloy wheel maker Reynolds Cycling has expanded its inside sales team with the addition of Tom Gosselin at the company’s Utah headquarters.
BOULDER, CO (BRAIN) — Starting with Saturday's stage 1, SmartEtailing's retail clients can include automatic Tour de France updates on their shops' websites. The company is providing complete race coverage with professional photos and commentary immediately after each stage.