BRAIN Staff
All articles by BRAIN Staff
May 27, 2014
BOULDER, Colo. (BRAIN) — Clif Bar CrossVegas has retained Ellen Butler to manage sales and marketing efforts as the event prepares for its eight edition, Sept. 10.
Posted in Industry News
May 27, 2014
WILMINGTON, Del. (BRAIN) — Blue Bicycles is supporting Team Red White & Blue, a U.S. veterans program with special bike pricing and a trade-in program.
Posted in Industry News
May 23, 2014
PALO ALTO, Calif. (BRAIN) — Slidepad Technologies’ single-lever front and rear brake system will be available as standard equipment on XDS Australia Bicycles’ new Hollywood Retro Range Ladies alloy and steel 700c models.
Posted in Industry News
May 23, 2014
NOVATO, Calif. (BRAIN) — The Mike's Bikes Foundation, a non-profit founded by retailer Ken Martin, has teamed up with San Diego specialty retail chain Bicycle Warehouse to send more than 400 donated bikes to Africa.
Posted in Retail News
May 23, 2014
ST.-LAURENT, Quebec (BRAIN) — Outdoor Gear Canada (OGC) will launch a new BMX-specific division focusing on industry brands including WeThePeople, Éclat, Fiend, Federal, Fuse, Merritt, Radio, Salt and Salt Plus.
Posted in Industry News
May 23, 2014
Unrestricted entrance should draw in larger audience.
SAN JUAN CAPISTRANO, Calif. (BRAIN) — Interbike is making it easier for the public to attend the show, hoping to draw in larger numbers this September. The show will open to consumers on the final day, Sept. 12. Presented as Customer Appreciation Day, organizers will allow the general public to enter the hall. Cost per entry is $20.
Posted in Industry News
May 22, 2014
NORTH VANCOUVER, British Columbia (BRAIN) — The Bike Shop in Calgary, Alberta, has become the first store in North America to receive a new customized Rocky Mountain merchandising program.
Posted in Retail News
May 22, 2014
BERKELEY, Calif. (BRAIN) —GU Energy Labs this week announced the release of two new products: Chocolate Peanut Butter Energy Gel and Black Cherry Chomps.
Posted in New Products
May 21, 2014
MADISON, Wis. (BRAIN) — The Freedom SuperClamp 4 hitch-mount rack doubles the capacity of Saris’ SuperClamp 2 by adding a second SuperClamp cross bar, allowing for easy and secure transport of up to four bikes.
Posted in New Products
May 21, 2014
CHICAGO (BRAIN) — SRAM’s replacement hydraulic brakes began to ship to dealers globally last week, and the company hopes to complete shipments of the redesigned MY15 road hydraulic brakes next week.
Posted in Industry News
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