BRAIN Staff

All articles by BRAIN Staff

Roxanne Vogel joins Gu as sports nutritionist

March 6, 2017

BERKELEY, Calif. (BRAIN) — Roxanne Vogel has joined Gu Energy Labs as sports nutritionist, a new position for the company.

Posted in Industry News

Vittoria signs Mike King as brand ambassador

March 6, 2017

BOSTON (BRAIN) — Vittoria Industries North America has added Mike King to its growing roster of athletes and ambassadors.

Posted in Industry News

Chris Sword named president of Pearl Izumi

March 6, 2017

LOUISVILLE, Colo. (BRAIN) — Pearl Izumi has hired Chris Sword as president. He replaces Mike O'Connor, who served as president of the Shimano-owned company before retiring in December 2016.

Posted in Industry News

Larm to distribute FFWD Wheels in Italy

March 6, 2017

ZWOLLE, Netherlands (BRAIN) — The Italian distributor Larm is now carrying FFWD's product line. 

Posted in International

Fox Proframe all-mountain helmet is full face, full time

March 6, 2017

IRVINE, Calif. (BRAIN) — Calling it one of the brand’s biggest product launches in recent history, Fox Racing introduced its Proframe full-face all-mountain/enduro helmet for sale at retailers and on its website Friday, March 3.

Posted in New Products

Rebecca Rusch film, Blood Road, to premiere at Sun Valley Film Festival this month

March 3, 2017

SUN VALLEY, Idaho (BRAIN) — A documentary about Rebecca Rusch's 1,200-mile attempt to ride the historic Ho Chi Minh trail through Vietnam, Laos and Cambodia will premiere in the athlete's hometown of Sun Valley this month.

Posted in Industry News

Blackout Distribution hires Harley Haskett as creative director

March 3, 2017

ROCHESTER, N.Y. (BRAIN) — Blackout Distribution and Cinema BMX have recently hired Harley Haskett as the new creative director for both brands.

Posted in Industry News

More than 200 brands confirmed for Sea Otter Europe expo

March 3, 2017

GIRONA, Spain (BRAIN) — Organizers of the Sea Otter Europe Costa Brava-Girona Bike Show said they have more than 200 brands confirmed for the festival's Expo area.

Posted in International

Geoff Kabush designs his own kit with Garneau for 2017

March 3, 2017

ST-AUGUSTIN-DE-DESMAURES, Québec (BRAIN) — Canadian mountain biker Geoff Kabush is planning a year of chasing race adventures around the globe on a new one-man sponsorship program with title sponsors Scott Sports and Maxxis.

Posted in Industry News

Feedback Sports promotes Nitta and Macarelli

March 3, 2017

GOLDEN, Colo. (BRAIN) — Feedback Sports LLC has promoted two employees: Jeff Nitta and Katie Macarelli. 

Posted in Industry News

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