Announcements

Timothy Leedom Brings Decades of Leadership Experience to Urban Cycling and Outdoor Brand

Leading bike retailer, The Little Bike Company, has announced its appointment as exclusive distributor of woom bikes in the UK effective from now.  The Little Bike Company began a partnership with woom bikes in 2018 as the sole re

Building on the opening session, the next installment will focus on issues of status around race, gender, and socioeconomics with industry and athlete leaders

Sept 30, 2021 (COLORADO SPRINGS, CO) - USA Cycling will host the second installment of the virtual Inclusion Conversations on Thursday, Oct. 7 from 10 A.M. to 11:30 A.M. MDT. This month's conversation will be a panel discussion titled: Unpacking Race, Gender, and Socioeconomic Status.

SEATTLE – REI Co-op today announced that Wilma Wallace, has been promoted into the new role chief diversity and social impact officer, effective immediately. Wallace has served at the co-op's general counsel and corporate secretary since 2017.

Renowned brand's first-ever full-bike offerings to be delivered to consumers with Kitzuma's fully built, ready-to-ride service.

Asheville, North Carolina (September 28, 2021) — Kitzuma Cycling Logistics continues to shake up the bike industry's shipping paradigm with their latest partnership: ENVE Composites has begun delivering their new line of custom road bikes through Kitzuma's fully built, ready-to-ride service.

The leading SMART eyewear brand operated by Innovative Eyewear Inc., launches Bluetooth- enabled sunglasses for runners, cyclists, fitness and outdoor enthusiasts, and team sports.

The National Bicycle Dealers Association (NBDA) has announced a retail roundtable event to take place September 29th, 2021 at 1:00 pm EST.

September 28, 2021, Wheaton, Ill. - Vendor expo and team parking reservations for the 2021 USA Cycling Cyclocross National Championships at Cantigny Park in Wheaton, Ill are now available.

Locally-Owned Electric Bike Shop Opens Doors to Community; Inspires Connection And Celebrates Outdoor Activity  

In their third year as official eBike Sponsor of Sea Otter Classic, BULLS prepares to show the latest in form and function.

New partnership between Giant Bicycles USA (Newbury Park, CA) and Mike’s Bikes (12 Northern CA locations) makes its debut this fall.

Ittigen/Bern  -The World Federation of the Sporting Goods Industry (WFSGI) is pleased to announce that three new Board members have been elected following a written ballot of its members. The outcome of the written ballot was announced during today's virtual WFSGI Board meeting.

Over the past year PROPAIN Bicycles has been growing their high end direct to consumer brand in in the US market with a great amount of interest and success.

Join us in welcoming Travis Barnes to the team.

We are happy to say our team has grown! Travis will be working closely with all of you to help grow Unior Bike Tools, Juice Lubes and Sinter at retail but also keep you abreast of any new lines, promotions or relevant information for your workshop purchases.

The National Bicycle Dealers Association (NBDA) has announced an industry-wide virtual celebration to take place September 24th, 2021 at 8:00 pm EST.

Jeffersonville, VT, September 2021: Mountain Flyer, The Mountain Bike Journal welcomes industry media veteran Michael Cushionbury to the team as Editor in Chief. 

PHOENIX (September 14, 2021) — Lectric eBikes, one of the fastest growing electric bike companies in the nation, announced the hire of Jeff Frehner as its new chief operating officer.

September 14, 2021 - Broomfield, CO

Millions of new riders bought bikes in the last year, and bike shops are preparing for the impending wave of bike upgrades by people who fell in love with the sport.

PITTSBURGH, Sept. 13, 2021 /PRNewswire/ -- DICK'S Sporting Goods (NYSE: DKS) announced today that it will hire the largest number of seasonal associates in the company's history for the 2021 holiday season.

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