Announcements

Seattle, WA —Full Speed Ahead & Vision are offering their Employee Purchase discount program to employees in the outdoor industry looking for the latest products and technology across all bicycle categories.

Santa Cruz, CA – February 3, 2020

As the director and co-founder of the largest women's mountain-biking club in the country, Wendy Engelberg represents over 3,000 Southern California and Arizona female riders. So when super-influencer Engelberg chooses a bike, her endorsement carries serious weight.

Wolfpack North America announces BTI (Bicycle Technologies International) is now distributing the Wolfpack brand of premium Bicycle tires. Tires are in-stock and available on the BTI website.

3 February, Holstebro, Denmark: With effect from 1st February 2020, CeramicSpeed, the leading ceramic bearing manufacturer and drivetrain efficiency expert, are servicing the German market via a dealer-direct approach.

Madison, WI – February 3, 2020 – Pacific Cycle, a division of Dorel Industries, Inc. (TSX: DII.B, DII.A), today announced Mike Miranda has joined the team as a Director of Sales focusing on the Walmart business for Pacific Cycle Group.

Dirty Kanza, owned by Life Time, is the premier gravel event in North America. It is the grandaddy of gravel racing and will certainly sell out again for 2020.

USA Cycling becomes a founding member of the Youth Cycling Initiative, offers free and discounted memberships to youth leagues and clubs, and creates a new department within USA Cycling focusing on Youth and Collegiate Development.

Nearly $200,000 in Trail Planning Will Transform Communities Across the Country Through Trails

Bianchi USA has announced its continued partnership with Young Survival Coalition (YSC), supporting their 2020 Survivor Bike Program.

(Colorado Springs, CO – January 27, 2020) – CTS, a pioneer brand in the endurance coaching industry, celebrates 20-years of guiding and inspiring 20,000-plus athletes since its founding in 2000.

Coefficient Cycling is proud to announce the appointment of Beverly Lucas as VP of Global Business Development.


Chicago, IL, January 27th, 2019: Organizers of the CABDA Expo announced Joe Marcoux as the speaker at the Keynote Breakfast held during their annual Midwest Expo.

Tagged CABDA

Fayetteville, AR—On March 28, 2020 the University of Arkansas Cycling Club, in partnership with the Walton College of Business, will be hosting an inaugural gravel race in Prairie Grove, AR called Tour of the Hollows.

Levis, Quebec & Lexington, South Carolina – January 27, 2020 – Shotgun is pleased to announce that it has recently appointed HLC as its distributor in North America.

Tagged Distributor news

Victor, ID. (January 24, 2020) — Kate's Real Food, producers of wholesome, all-natural energy bars made from organic ingredients, is excited to announce a partnership with Trek Travel, world-class bike tour operators. Trek Travel offers award-winning luxury bike tours in numerous locations nationwide and worldwide.

PeopleForBikes, IMBA Partner to Support Bike Park and Pump Track Projects

The inaugural Cycle of Influence Summit [COi] intends to challenge the bicycle business to think beyond the status quo. As John Wooden famously said, "It's what you learn after you know it all that counts". The new two-day thought leadership event will premiere October 14-15, 2020 in Bentonville AR.

Journalist and pro triathlete Kelly O'Mara will become the next EIC of the iconic multisport brand.

Folding bike brand invites friends and partners to Grand Opening Ceremony

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