(London, Wednesday 4th September 2024) – Wahoo Fitness, the leading fitness technology company for endurance athletes, announces an exciting new initiative - as part of its developing Zwift partnership. For the first time - KICKR CORE Zwift One and Zwift Cog & Click will be made exclusively available via Wahoo Retailers globally. Previously these Zwift products were only available to buy directly, online.
Wahoo KICKR CORE Zwift One: comes with the Zwift Cog pre-installed, KICKR CORE ZWIFT ONE is compatible with almost any 8-12-speed bike. Zwift Click fits all kinds of handlebars and gives instant, silent virtual shifting. Riders will experience smart resistance that perfectly mimics every climb and descent, plus a built-in power meter. Priced at US$499.99 and UK£449.99
Zwift Cog and Click Upgrade Kit: compatible with Wahoo's KICKR CORE, KICKR v6 and KICKR MOVE, plus all other 'Zwift Ready' smart trainers. This accessory allows riders to replace their cassette and brings virtual shifting to almost any 8-12-speed bike. Priced at US$79.99 and UK£79.99
Wahoo is committed to innovation, driving demand to support retail partners and together with Zwift, to grow the indoor cycling/training market. This exciting news comes ahead of the Northern Hemisphere's Winter season 2024/25, adding to Wahoo's 'best in class' range of products at retail and offering an unrivalled range of price points, value and customer choice.
Colin Eustace, Wahoo Fitness' Chief Sales & Marketing Officer, commented: "We are delighted to announce that Wahoo will exclusively launch KICKR CORE Zwift One and the Zwift Cog & Click Accessory with our retail partners globally in time for such a high growth period for indoor cycling and training products. Wahoo is committed to providing retailers with a range of indoor cycling products that meet all types of customer needs and price points".
About Wahoo Fitness:
Located in Atlanta, GA, Wahoo Fitness' vision is to be a global leader in smart fitness and training - by creating a full ecosystem of software, sensors, devices, data, and performance insights for runners, cyclists, triathletes, and other competitive endurance athletes and fitness enthusiasts.
Learn more about Wahoo’s full line of products and apps at WahooFitness.com
About Zwift:
Zwift is the fitness company born from gaming. Made by dedicated fitness enthusiasts, experienced video game developers, and disruptive thinkers. Play is in Zwift’s DNA - knowing that fun fuels results. Zwift utilises massively multiplayer online gaming technology to create rich, 3D worlds ripe for exploration. Join thousands of cyclists and runners in immersive playgrounds like London, New York, and Paris as well as our very own Watopia. The Zwift app connects wirelessly to exercise equipment: bike trainers, treadmills, and more, so your real world effort powers your avatar in the game. From friendly races to social rides and structured training programs, Zwift unites a diverse community in pursuit of a more fun, immersive and social fitness experience. Learn more at Zwift.com
