[Asheville, North Carolina] — [July 16, 2024] — BikeExchange North America is excited to announce the launch of its newly redesigned website in the USA, following a successful debut in the German market earlier this year. This comprehensive redesign is set to revolutionize the digital shopping experience for bike consumers and provide bike retailers and brands with advanced tools and features designed to boost sales and expand their reach.
The new BikeExchange consumer site represents the next generation of e-commerce for the bike industry. The updated platform introduces a suite of innovative features aimed at enhancing the online shopping experience and supporting retailers in growing their businesses through increased traffic and higher conversion rates.
"BEX has built the next generation consumer shopfront, designed to enhance the digital shopping experience for the modern bike consumer, connecting them with the widest range of products and brands in the market, while strengthening the local bike store by delivering them customers and sales," said Ryan McMillian, CEO of BikeExchange.
The revamped BikeExchange website is designed to drive more traffic to retailers' product listings and increased conversions through a significantly improved consumer experience. With AI-powered search functionalities and personalized product recommendations, the site connects consumers to the right products more efficiently.
Additionally, the site's optimized performance features, including faster site speeds and better Search Engine Optimization (SEO), will attract more visitors and create opportunities for greater sales. Innovative features like "Reserve-in-Store" and "Book a Test Ride" offer new ways for consumers to engage with retailers, further increasing conversion rates and sales opportunities.
Following the success of the German launch, the new BikeExchange website is poised to make a significant impact in the USA and beyond, with the Australian launch scheduled for later this month.
About BikeExchange
BikeExchange is an international company, founded in 2007 in Australia with a simple purpose: to fuel the passion for riding by making it easy to buy and sell. BikeExchange enables cycling retailers and brands through its technology product suite, functionality, and platform, providing an online channel that supports both digital and brick-and-mortar operations. With three hubs across North America, Europe, and Australia/New Zealand (ANZ), BikeExchange is dedicated to innovation and excellence in connecting retailers, brands, and consumers.
For More Information, Contact:
Chris Cosgrove
Head of North America Bike Exchange
949-344-2444
