Brooklyn, N.Y. – Brooklyn Bicycle Co., a leading manufacturer of urban bicycles, today announced the appointment of Brad Accettella as Chief Operating Officer (COO). Accettella comes to Brooklyn Bicycle Co. from Guardian Bikes where he spent the last four years overseeing the company's product development and supply chain. Prior to that, Accettella was the Director of North America for Eddy Merckx Cycles USA.
As Brooklyn Bicycle Co. continues to redefine what is possible in urban mobility, Accettella will serve as a key member of the company's executive team leading the company's global sourcing and refining its partnership strategy. Accettella will be a key member in scaling Brooklyn Bicycle Co.'s global operations as the company introduces several new products and large-scale partnerships.
"I had the pleasure of meeting Brad shortly after I started Brooklyn Bicycle Co. in 2011," said Brooklyn Bicycle Co. President, Ryan Zagata. "His unparalleled supplier relationships and deep industry knowledge will be instrumental in executing the next phase of our growth strategy. He's been my dream hire since that day and I'm thrilled to have him as part of our team."
"I am excited to expand Brooklyn Bicycle Co.'s offering of sensible and reliable transportation options and start executing on our vision," said Accetella. "We are embarking on a period of pivotal growth and I looking forward to strengthening our relationships with key suppliers while ensuring our operations scale in parallel to continue delivering on our customer promise."
About Brooklyn Bicycle Company:
Established in 2011, Brooklyn Bicycle Co. mirrors the iconic qualities of Brooklyn itself - accessibility, durability, and original style. Brooklyn Bicycle Co. bikes are available in a wide range of gearing options starting at $499.99. Bikes can be found at retail locations across the United States and Canada or can be purchased online at http://www.brooklynbicycleco.com. For more information, visit: https://www.brooklynbicycleco.com.
