Encinitas, CA, April 1, 2019: Nixon, a global leader in premium accessories, is proud to announce the addition of Tom Kattus to its team as adidas Watches Global Brand Sales Director. In his new role, Kattus, known affectionately as TK, will lead the strategic development and manage the entire global sales program for adidas Watches. TK will put special emphasis on cultivating strong relationships within influential, premium and relevant retail environments that elevate consumer perception of adidas products and brand globally. In accord with the creator sports brand’s ethos, TK will utilize his vast entrepreneurial experience with an open source mindset to enthusiastically pioneer new business and build strong, sustainable relationships in support of the company’s short-term and long-term sales goals.
Kattus’ transition into the adidas director role comes on the heels of his departure from a prolific 10 years of leadership with Campagnolo, as their North American General Manager. TK’s successful 30 years in the endurance outdoor sports industry brings a wealth of knowledge and expertise to his new team at Nixon, and his global experience in brand building, collaborative thinking and driving profitability will support growth plans for adidas from the strong foundation it rests upon today.
“We are thrilled to have Tom join our team,” said Michael Marckx, Vice President – Licensing at Nixon. “TK is a long standing and well-respected member of our active Southern California community and his welcoming and inclusive demeanor puts you at ease the second you meet him. His dedication to preserving the world’s environment and making the earth a better place to live for future generations, fits very well into the ethos of the Nixon and adidas brands. TK is well respected in not just the outdoor active and cycling industries whence he came, but the entire sports business world. He is a natural fit for our culture and his warmth, integrity and strong work ethic radiate our shared values. As we elevate the experiences we offer to our customers, supporters and partners, TK will be a vital contributor in bringing our mission to life,
“It’s such a great honor to join the team here at Nixon and adidas,” said Tom Kattus. “I’ve built lasting relationships with many of the crew here over the years, and have gained great respect for the fun and welcoming culture they have created. To be asked to join the team as adidas Global Brand Sales Director is over the top; I couldn’t be more excited! I have been wearing adidas products for most of my life, from my original Stan Smith’s and Superstars, to my Copa soccer cleats through AYSO and High School soccer teams, I’ve always been an adidas fan. To actually have the adidas Trefoil logo on my business card is a dream come true!”
